PLDT and SMART to offer NBA League Pass

PLDT / SMART + NBA = good times

Last week, telecom and digital service providers PLDT and SMART entered into a multi-year partnership with the NBA, allowing the former to offer the latter's NBA League Pass to its 62 million subscribers in the Philippines.

NBA League Pass is the league's premium live game subscription service, allowing fans to access games whether live or on demand either online or through their mobile device. Already available in more than two hundred countries, NBA LP not only allows users to watch regular season and playoff games in high-definition, but also the NBA All-Star Weekend, as well as select preseason and NBA Summer League games. In watching the games, viewers also have the ability to pick their preferred viewing options, which includes NBA Mobile View, which is tailored for viewing on tablets or mobile phones.

Under this new partnership, PLDT and SMART subscribers will have the ability to avail of the service, either through using the PhP 50 Day Pass or bundling the service onto their current plan.

For SMART subscribers, just text NBA50 to 9999 to avail of the service for a 24-hour period, whilst PLDT Home users can tack on their preferred NBA League Pass offering onto their monthly broadband subscription.

In addition, both PLDT and SMART subscribers will have access to NBA highlights, recaps, and top plays daily on the official websites of PLDT Home and Smart 360.

PLDT and SMART Senior Vice President and Head of Consumer Business Market Development Oscar A. Reyes, Jr., shares, "Filipinos have an unparalleled love for basketball, which is why the game has been at the center of our advocacy for sports excellence all over the country. Through our groundbreaking partnership with NBA, we look forward to empowering Filipinos with digital experiences that enrich their lifestyle whether at home or on-the-go – through our world-class partners and innovative platforms, powered by the country’s most extensive and robust fixed line and wireless networks."

NBA Philippines Managing Director Carlo Singson adds, "We are excited to work with PLDT and Smart, two companies that share our passion for providing live NBA action and exciting content to our Filipino fans on the devices they use most. PLDT and Smart provide the ideal platform for us to broaden our reach in the Philippines and provide more channels to bring the NBA experience to our passionate fans across the country."

In addition, PLDT and SMART will now be official partners in the upcoming NBA 3X Philippines presented by AXA. NBA 3XPH is the league's 3x3 tournament in the country that is spiced up by authentic NBA entertainment.