SONAK, the official distributor of Molten in the Philippines, and Samahang Basketbol ng Pilipinas (SBP) today announced a landmark partnership for the ongoing SBP 3×3 Pambansang Tatluhan 2024, further solidifying their commitment to the growth and development of basketball in the Philippines. The contract signing ceremony took place at the SBP Office Launchpad Building in Mandaluyong, with Ms. Ishina Buxani, Marketing Director of SONAK and Erika Dy, SBP Executive Director.
Co-presented by Molten Philippines, the SBP 3×3 Pambansang Tatluhan is a nationwide 3×3 basketball tournament which is a grassroot program designed to develop young Filipino basketball event and aimed at promoting the sport and discovering new talent across the country. Molten Philippines, a leading global provider of sports equipment, will supply the official balls and other sports equipment for the tournament, including the innovative Molten B+ game unit. The Molten B+ is a new, movable, and easy-to-setup basketball court that will bring the excitement of 3×3 basketball which will be installed at SM North EDSA during the final games, ensuring a high-quality and competitive experience for all participants.
The tournament will culminate in a thrilling National Finals, where the winners of regional qualifiers will battle for the championship title. The National Finals will take place on August 10-11, 2024, at SM North EDSA, The Block – Atrium in Quezon City.
"We are honored to partner with SBP for the SBP 3×3 Pambansang Tatluhan," said Ms. Buxani. "This partnership underscores our shared passion for basketball and our dedication to supporting its growth at all levels. We believe that this tournament will provide a valuable platform for aspiring basketball players to showcase their skills and pursue their dreams."
Dy, SBP Executive Director, added, "We are grateful to SONAK (Molten Philippines) for their support of the SBP 3×3 Pambansang Tatluhan. Their commitment to providing top-quality equipment will undoubtedly enhance the overall experience for our athletes. We look forward to a successful tournament and the continued growth of 3×3 basketball in the Philippines."
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